Morgan Östlund of Finnskoga MK to the Swedish press: “This year there will be as many as 35 SuperCar drivers at Höljes with a chance to win our event. With Johan Kristoffersson and Pontus Tidemand we have chosen for the two most promising drivers of our own Värmland home region to participate. We even try to get the Americans Ken Block and Tanner Foust to come and race here. We hope to break a new record [current record: 2010 = 26,850 people] and should have at least 30,000 spectators this time.”